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Your expert source for ADAS intel

Burke Porter is at the forefront of the widespread adoption of ADAS systems. We have decades of end-of-line OEM experience and are leveraging that expertise to deliver industry-leading end-to-end ADAS calibration solutions and services.

Explore insights from our team of certified technicians and experts as they share their expansive knowledge of ADAS calibrations and answer some of the most pressing industry questions.

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We’ve got answers!

Below are recent questions we’ve received along with our team’s expert insights.

Quick Answer #1: No. There is a lot that goes into properly calibrating a vehicle, including very precise specifications that need to be met. When OEMs designed these specifications, they left very little room for error. That’s why following the rules provided by the OEM to calibrate a vehicle are of the utmost importance.

Listen to our expanded answer here:

Quick Answer #2: Technically, you can calibrate ADAS sensor-fusion whether the alignment is within or out of specifications. However, some OEMs require an alignment knowing that without verifying the alignment, you don’t know where the vehicle is ‘pointing’ via positive/negative thrust angle and, in turn, which direction the sensors are “looking.”

Listen to our complete answer here:

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Sentric was formed through a partnership between Dealer Tire and Burke Porter, which have a combined 170+ years of experience in the automotive industry, primarily with OEMs. Nearly all of its ADAS calibration facilities utilize the same equipment that’s used in factories for over 80% of vehicles manufactured in North America, Europe and Asia.

Below are several videos introducing Sentric and its capabilities and facilities, company testimonials and informational calibration videos.

Introduction: Sentric’s calibration services

The modern car is equipped with ADAS sensors, making it smart and highly capable, but when an accident or repair impacts these systems, precise recalibration to ensure accurate, reliable performance is needed. Sentric provides the highest quality, OE equivalent ADAS calibration services available. Its ADAS calibration services include static and dynamic calibrations and can be completed on all major vehicle makes and models.

Why Sentric

Leveraging Dealer Tire and Burke Porter’s combined OEM experience, Sentric takes an OEM-centric approach, replicating the tests and measurements performed in OEM factories. This results in the delivery of precise and accurate calibrated vehicles that ensure the safety and well-being of customers and consumers.

Sentric Testimonial: Mike Anderson

Mike Anderson, owner of Collision Advice, talks about his confidence in Sentric to properly perform ADAS calibrations, which he notes “is probably one of the most critical, sensitive, minimal allowance for any human error of anything that we do in our industry.”

Sentric Testimonial: Jason Weisenbach and Kent Murphy

Jason Weisenbach, collision center manager of Hare Estes Collision of Carmel, and Kent Murphy, general manager of Ray Skillman Collision Center East, recount their experiences with Sentric and why they trust the company with their calibration needs.

Sentric Testimonial: Mannes Body Shop

Brian Johnson and Mike Lucas, owner and operation manager respectively of Mannes Body Shop, share their approval of the OEM process that Sentric follows and the company’s collaborative and educational approach to ADAS calibrations.

Sentric Facilities Tour

This video showcases key features of every Sentric lab, including the removal of all ambient light, controlled lighting throughout, level floors, Hunter alignment racks, battery maintainers, OE equivalent equipment from Burke Porter and more.

Dynamic vs. static calibrations

The specific type of calibration needed – dynamic or static – is determined by the type of vehicle and specific OEM requirements. Static calibrations involve showing a known object or pattern at a prescribed distance and location to a sensor and verifying that it is seeing that object exactly as it should be. For dynamic calibrations, a car must be driven in a prescribed structure with real world signals and common vectors integrated into a learning mode.

Sentric’s intake and prep process

Before calibration can begin, it is necessary to prepare the vehicle to ensure the most accurate and precise calibration possible. Every vehicle that Sentric services goes through a detailed OE mandated preparation process as outlined in the video.

Equipment Spotlight: Sentric’s Super Center System

Sentric’s Super Center System is precision engineered for high speed automated ADAS calibration. It is one of the most advanced and trusted pieces of OE calibration equipment used by the company.

Equipment Spotlight: Sentric’s Target Position System

Designed for precise, versatile ADAS calibration, the Target Position System is ideal for a wide range of ADAS calibrations from forward facing calibrations to side and rear systems. Capable of calibration in just 15-30 minutes, the system delivers industry leading precision no other provider can match.

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About Burke Porter’s capabilities

Burke Porter ADAS solutions are uniquely designed to provide the truest calibration. Our solutions use factory methods to ensure vehicles are calibrated to the OEMs’ specified positions. 

To expand our ADAS offerings, we’ve recently partnered with Dealer Tire to create Sentric ADAS. Sentric provides precision calibration labs and services and is built on 70+ years of OEM factory end-of-assembly-line experience at Burke Porter including ADAS technology used by 80% of automakers.

In addition to its core ADAS calibration service, both static and dynamic, Sentric offers a range of related services including sensor replacement, module reprogramming, system resets, wheel alignment and troubleshooting.

Click here to find a calibration lab near you.

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